Hello๐ We are Realworld EXP., the NO.1 playable content newsletter that conveys diverse experience trends!
Seongsu-dong is always bustling with colorful pop-up stores and crowds.
What if all the colors on this street disappeared and everything froze in black and white?
<Play Seongsu - Color Adventure> is a massive outdoor escape room content that roams throughout the city and restores the warmth and color of the world.
This autumn, we invite you, the "Color Hunters," to breathe new life into Seongsu-dong, which has hardened into grayscale.
Escape room beginners are welcome too!
We're looking for "Color Hunters" to help restore the color of Seongsu-dong!
You are a "Color Hunter" specially summoned to recover these lost colors.
Explore every corner of Seongsu-dong, complete hidden puzzles and missions, and awaken the sleeping color energy.
This <Color Adventure> can be enjoyed lightly by beginners trying escape rooms for the first time, families out for a weekend outing, and couples looking for a unique date course.
If you leisurely stroll through Seongsu-dong and carefully observe the surrounding scenery, puzzles will naturally be solved, and intuitive mini games await you.
Walking through the streets and the experience itself becomes one giant theme park!
Four Special Charms Unique to <Color Adventure>
1๏ธโฃ Offline Missions Throughout Seongsu-dong
Instead of pop-up stores or cafes, the everyday scenery of Seongsu-dong itself becomes clues for the puzzle.
Walk through the alleys and directly become the protagonist of this thrilling adventure.
2๏ธโฃ Fun Play Alone or with Others
Whether you solve missions by deeply immersing yourself alone, engage in fun competition with friends or loved ones, or participate as a family outing, you'll create unforgettable memories.
3๏ธโฃ Five Colorful Puzzles and Missions
Different themed missions await at designated spaces throughout Seongsu-dong.
Solve puzzles that take advantage of each space's characteristics and collect all five color energies.
4๏ธโฃ Participate Immediately Without App Installation or Registration
Just hang a smartphone and "Hunter Pass" around your neck without complicated downloads or signup procedures, and you're ready to play!
We lower language barriers so foreigners can enjoy it intuitively and conveniently.
Of course, there's good news for enthusiasts too!
The hidden missions that thrilled participants in last year's "The Scout" are back.
Enjoying the main story with a light heart is enjoyable enough on its own, but for those who discover hidden clues with exceptional observational skills, an opportunity to challenge the hidden missions opens up.
Among players who perfectly clear these hidden missions, we'll gift a Nintendo Switch 2 through a drawing!
Who will be the ultimate Color Hunter to uncover the hidden truth and claim the special reward?
Moreover, if you upload photos of completed Color Hunting missions to SNS with hashtags, you'll have a chance to win prizes like AirPods and Shinsegae gift certificates through a drawing!
We're looking forward to the interest of Color Hunters!
An unprecedented benefit you'll regret missing: "Early Bird Special Price"
This is an opportunity to start a special adventure in Seongsu-dong at a reasonable price.
If you book during the Early Bird period from September 15 to October 4, you can enjoy the adventure at a stunning 35% discounted price!
Since you get a free beverage worth 5,000 won just for completing the main mission, the actual cost will be even cheaper, right?
<Sale Price>
Regular Price: 20,000 won โ Early Bird Special Price: 12,900 won
<Sales Period>
September 15, 10:00 AM ~ October 4, 11:59 PM
Event and Participation Benefits Guide
<Play Period>
2026. 10. 05. (Mon) - 2026. 10. 11. (Sun)
<Play Location>
Seongsu-dong area
<Participants>
Couples looking for a unique date
Families out for a weekend outing
Anyone from escape room beginners to enthusiasts
(Foreigners can also participate)
<Participation Benefits>
1. Free Realworld Seongsu Takeout Beverage (1 type)
* For all participants who complete the main mission
2. Nintendo Switch 2 worth 900,000 won (1 person)
* Drawing among players who complete hidden missions and SNS events
3. AirPods 4th Generation (1 person) and Shinsegae 50,000 won gift certificates (5 people)
*Drawing among players who complete main missions and SNS events
This autumn, join the journey to find the lost colors.
For more information, visit the Color Adventure official website (https://playseongsu.realworld.to/presale/)
and
the 2026 Creative X Seongsu official website.
Immersion with '2026 Creative X Seongsu'
This program is conducted as part of the global cultural and creative industry festival '2026 Creative X Seongsu', hosted by Seongdong Cultural Foundation and sponsored by Seongdong-gu.
Beyond PlayX Seongsu, various festivals and attractions await you!
We plan to provide a vivid immersive experience by utilizing actual spaces in Seongsu-dong as mission spots.
Experience the sense of achievement of seeing increasingly colorful hues painted as you find clues, right in Seongsu-dong this autumn!
Thank you :)