Startup Camp, First Night: About 30 Prospective Founders Link Their Smartphones Together
On November 7, 2026, at the Amante Hall of Hotel InterBulgo in Daegu, Lee Eunyoung, CEO of Unique Good Company, was invited to the Modoo Startup BM Design Intensive Camp. On the first evening of the camp, about 30 prospective founders were divided into 6 teams and took part in the team-building program "Real World Word Challenge."
The mission was to find hidden English words throughout the venue and line up team members' smartphones side by side to complete a single sentence. The theme was "Our Challenge for a Changing World." Over 90 minutes, team members gathered words, selected sentences, and expressed their sentence in one team photo.
Why Networking and Team Building Need to Change
Going around the room with self-introductions and exchanging business cards is brief, and most of it is quickly forgotten. Even when a free networking session is opened after a lecture, people tend to cluster with those they already know.
As AI takes over much of the work, the reasons people deliberately gather in one place have become clearer. It is the experience of facing each other and solving a problem together. People who worked together remember each other long after the event ends, and they stay in touch.
The Real World interactive workshop we create focuses on producing this experience in a short time. Every participant dives into the mission, and networking happens naturally while they solve it.
Modoo Startup BM Design Intensive Camp Event Overview
Modoo Startup is a nationwide startup project promoted by the Ministry of SMEs and Startups. For the second round, the selection size was expanded to 10,000 people. The BM Design Intensive Camp is a one-night, two-day process in which challengers refine their business models. It included a BM validation workshop, marketing strategy education based on a customer acquisition funnel, team mentoring, and presentations with feedback. The Word Challenge handled the startup team challenge session on the first day.
The goal was for prospective founders to directly experience the spirit of challenge, creative problem-solving, and the attitude of collaboration and execution. It was a time to practice, for 90 minutes with their bodies, the entrepreneurial spirit they had only heard about in lectures.
The Real World Word Challenge proceeded as follows
The mission is one sentence: "Within a limited time, connect everyone's smartphones and complete the most wonderful sentence and photo!"
Explore — Find QR codes hidden throughout the venue, complete missions, and gather English words in the Realworld app. The entire venue, including the hall, lobby, stairs, and corridors, becomes the mission stage.
Connect — Team members place the smartphones displaying the words they collected side by side on the table and assemble the sentence structure. When you receive a magic card, you can write the needed word directly on the physical card and attach it (up to 3 per team).
Complete — Choose a sentence that fits the theme "Our Challenge for a Changing World," and take a team photo expressing that sentence.
Share — Post the team name, the completed sentence, its interpretation, and the photo to the Realworld app reviews, then shout "Master!" Send cheers to other teams' results with hearts.
The wonderful sentence and best photo were selected using five criteria: Creativity, Teamwork, Meaning, Fun & joy, and Unique & Good.
The words are scattered across each person's phone. No one can build a sentence alone. Participants naturally gather, ask who has which words, discuss which sentence fits their team, and pose together for a single photo. This whole process is team building and networking.
"Our Challenge for a Changing World," completed by 6 teams
All six teams completed their sentences and team photos and posted them as reviews. The average rating across the 6 reviews was 4.8 stars, and 14 on-site photos were posted alongside them.
Many striking scenes emerged. Team 3 placed the single word ON in the center, with BUSINESS–EARTH and SPIRIT–MARS crossing over it, completing both phrases at once. Team 5 carried the sentence "Enjoy failure" through into a human pyramid performance. It is also notable that four of the six sentences chose WE or OUR as the subject.
Team 2 left this review: "I don't think you need a grand idea to change the world from the start. What matters is the process of discovering small possibilities, thinking through them together, and realizing them one step at a time." Because it is an answer that people preparing to start businesses found on their own, it lingers longer.
Three strengths of the Real World interactive workshop
1. Participation for everyone, powered by technology
Real World is a phygital AI platform that connects offline spaces with smartphones. Because each participant joins the mission simultaneously on their own smartphone, everyone becomes a player.
With the same technology, 3,040 people participated simultaneously at the former Gyeonggi Provincial Government Office building in 2023, and it was also registered in the Guinness World Records as content that attracted more than 10,000 people at once. We run the program to fit the event's scale, from camps of 30 people to conferences where hundreds gather.
2. Playable content production capability with over 2,000 titles
The playable content we have produced since 2017 exceeds 2,000 titles, and cumulative players have surpassed 4.2 million. With accumulated experience in mission design and storytelling, we design missions and themes to match the message the event aims to convey.
For this camp, we framed the educational goal of "cultivating entrepreneurial spirit" as the sentence theme "Our Challenge for a Changing World." Participants created on their own, in sentence form, the content they would otherwise hear in a lecture.
3. A shared mission that people solve together in person
The more technology advances, the greater the value of meeting in person becomes. In the Real World interactive workshop, the smartphone serves as a link connecting people to each other.
While moving together to find words, matching scattered words through conversation, and expressing sentences with their bodies, participants come to know each other's thinking and ways of working. The experience of solving a shared mission together carries on into relationships even after the event ends. This is the greatest strength of the Real World program.
Beyond the Word Challenge, we also run interactive workshops such as the Genius Challenge, tailored to the purpose and scale of each event.
Recommended for these events and education
It fits well anywhere that people who have just met must become one team in a short time.
Startup education and startup camps — Team building before bootcamps, admission ceremonies, and demo days run by Modoo Startup operating organizations, startup incubation centers, accelerators, and university startup support groups
AI education courses — Offline AI education hubs such as the Modoo AI Lounge, and networking sessions and openings for AI education courses run by institutions and companies
Large lectures, conferences, and forums — Participatory sessions between lectures and networking programs where participants mix with one another
Corporate education — New employee orientation, leadership workshops, employee networking days, and organizational culture programs
Event agencies and PCOs — Event planning that requires technology-based participatory networking content
The question that education managers and event planners ask most often is "Will every participant actually move?" The Real World interactive workshop is designed so that solving the mission requires every team member's smartphone and ideas. That is why even participants sitting in the back naturally join the mission.
Frequently asked questions and booking inquiries
Q. How many people can it accommodate? This camp was run with about 30 people in 6 teams. Because each participant joins on their own smartphone, even events of several hundred people can be run by splitting into teams.
Q. How long does it take? This time, opening, mission, and results sharing took 90 minutes. We adjust the structure to fit the event schedule.
Q. Is there anything I need to prepare separately? Participants' smartphones and the Realworld app are enough. We use the venue space itself as the mission stage.
Q. Can it be adapted to the event's theme? We design the sentence theme and missions to match the event's message. For this camp, we framed entrepreneurial spirit as "Our Challenge for a Changing World."
Q. Can it be combined with a lecture? It can be combined with an AI transformation and Nano Venture special lecture by Lee Eunyoung, CEO of Unique Good Company and co-author of "Nano Venture."
If you are looking for a networking program in which every participant moves, for startup camps, AI education, or large-scale events, take a look at the Real World interactive workshop. Tell us your event schedule and headcount, and we will suggest a suitable structure.
https://business.realworld.to/edu